OBUniverse, a magical place where almost everything is oval. Even the sun and the moon. And the main inhabitants are … eggs!
In many ancient cultures, eggs are a symbol of rebirth and the circle of life. In modern times they can refer to a brilliant idea or discovery that seems easy after the fact, "the Columbus egg"! Kids are drawn to the egg and it helps them project endless characters and worlds.
It‘s as simple as an egg! Obu helps parents to play with their little ones in an imaginative way that promotes their development. Connect with your child anywhere, anytime. And when not being played with, Obu is a special bookmark.